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Dead Man Walking - 802 Words

Critical Reflection: Restorative and Retributive Justice and Culture of Life and Death By: Maria Camila Cuellar â€Å"Dead man walking† is an expression often used by a police officer when accompanying a criminal walking towards his death. How can a dead man walk? This is a contradicting sentence that makes no sense. It dehumanizes the person walking and lets the person know that is going to die for the infraction committed. This is one of the last sentences Matthew Poncelot in the movie â€Å"Dead Man Walking† heard. Ironically, the last sentence Matthew said was â€Å"I love you†. How was he able to express love in such a â€Å"culture of death†, surrounded by people that hated him and wanted him to die? This was part of Sister Helen’s job, to build a†¦show more content†¦The media and society tells us that we will be happy when we have what we want. It implies that people that look in a certain way will be happier. It makes me feel frustrated and sad because it is very shallow to think that money can buy happiness. In my o pinion happiness is a combination of love, hope, gratefulness and patience. I also realized that culture of death is linked with restorative justice; it brings death to the offender who is viewed as less worthy of life because of the mistakes he/she made. In the same way, culture of life is linked to retributive justice; the point of this approach to justice is not to harm anyone so it does not bring a culture of death to anyone, instead it uses the love of forgiveness and conciliation to help the offender and the victim. By studying the concepts of culture of death and life, retributive and restorative justice, I have discovered another way to bring culture of life to my life and everyone surrounding me: to use retributive justice whenever someone hurts me. Using restorative justice will only bring more hatred to me and the people that surround me and revenge is not the point of justice, the point of justice is to construct a healthy society, this can only be reached with retributive justice. I also learned that money cannot buy happiness and being fully alive does not mean to have what I want, but to love everyone, knowing this is very helpful in my lifeShow MoreRelated Dead Man Walking Essay1110 Words   |  5 Pages DEAD MAN WALKING nbsp;nbsp;nbsp;nbsp;nbsp;Dead Man Walking is a great book that deals with one of our nations most controversial issues: capital punishment. The books narrator, Sister Helen Prejean, discusses her personal views on capital punishment. She was a spiritual advisor and friend to two death row inmates; Elmo Patrick Sonnier and Robert Lee Willie. From her experiences, she developed views on the death penalty. She believed it was morally wrong and spoke openly about it. Sister HelenRead MoreFilm Analysis of Dead Man Walking Essay2088 Words   |  9 PagesFilm Analysis of Dead Man Walking For many years, the death penalty has been a punishment for severe crimes. However, the law has long moved on since then, and more humane ways of death have been devised for the few states where the death penalty is still legal. Lethal injection is now the main way of carrying out the penalty, and Texas is the state that uses it most. It is a very controversial punishment and the moral issues of it have been debated for a very longRead MoreA Comparison Of Dead Man Walking And Dead Man Walking1340 Words   |  6 Pages Just that nobody comes back. Maybe death is a gift.† says David, in the movie the life of David Gale. Dead Man Walking and The Life of David Gale are two movies like a very alike yet very different. These movies are both great movies in their own way. The Life of David Gale and Dead Man Walking have an abundant amount of similarities and numerous differences. The movies Dead Man Walking is a 1995 American crime drama film starring Susan Sarandon and Sean Penn, and co-produced and directedRead MoreDead Man Walking1871 Words   |  8 PagesDead Man Walking The film, Dead Man Walking was made in 1995, and was adopted from Sister Helen Prejean s 1993 autobiographical book, which has the same title. It examines one of the most highly debated controversial issues of our time - capital punishment. Since the protagonist of a film is regarded as the good guy, I would apply this label to Sister Helen Prajean, played by Susan Sarandon, and that of the antagonist, or the bad guy to Matthew Poncelet, played by Sean Penn. HoweverRead More Dead Man Walking Essay1074 Words   |  5 Pages Dead Man Walking nbsp;nbsp;nbsp;nbsp;nbsp;The film â€Å"Dead Man Walking† is a film about redemption. The film is directed by Tim Robbins. Susan Sarandon plays a Nun called Sister Helen Prejean. She is asked by a convicted murderer to get him a lawyer, and then later is asked to be his spiritual advisor. The convicted killer is named Matthew Poncelet, and he is played by Sean Penn. The film is set in the Angola state penitentiary, in Louisiana. Matthew Poncelet first asks her to get him aRead MoreAnalysis Of The Movie Dead Man Walking 1564 Words   |  7 PagesThe 1995 film Dead Man Walking portrays the story of Sister Helen Prejean as she struggles to serve as a spiritual advisor to Louisiana death row inmate Matthew Poncelet. The film scrutinizes and criticizes the practice of capital punishment in the United States. The narrative is constructed in such a way that the audience is encouraged to draw their own conclusions, moving through an experience exposed and open to all its effects. It is a sensitive and complex look at Christian forgiveness in theRead MoreAnalysis Of The Film Dead Man Walking 798 Words   |  4 PagesIntroduction The theoretical perspective I found most convincing when analyzing the behavior of the main character, Mathew Poncelot, in the film, Dead Man Walking, are the ideologies of sociologist Max Weber. He believed that rather than only focusing on one’s social actions, it is instead important to understand why people do the things that they do (Long-Crowell). Empathizing with individuals and identifying their perspectives explains one’s rationales behind each choice and behavior (Long-Crowell)Read More Dead Man Walking: The Death Penalty Essay1033 Words   |  5 Pages I believe that the movie Dead Man Walking impacted my life greatly. It was a very emotional and moving movie. This was an excellent movie because it portrayed the feelings of both the families of the victims and the murder himself. It shows how much pain and suffering the families had to go through with all the sadness and hatred against Matthew Poncelant. The movie also showed how that the families hatred did not go away after Matthew was executed. The greatest emotional part of the movie wasRead MoreSister Helen Prejeans Dead Man Walking Essay1018 Words   |  5 PagesSister Helen Prejeans Dead Man Walking Dead Man Walking was an autobiography written by Sister Helen Prejean. The novel tells about Prejeans life in dealing with her intimate journey through her dealings with capital punishment. Prejean was a Roman Catholic nun that worked in St. Thomas. She worked in a New Orleans housing project for black residents. In January of 1982, Prejean was asked to be a pen pal with a death row inmate named Pat Sonnier. Prejean accepted because she believedRead More Should A Dead Man Have To Walk? Essay1136 Words   |  5 Pages Normally, due to the pain and suffering content, I do not partake in the viewing of movies such as Dead Man Walking; directed by Tim Robbins; starring Susan Sarandon and Sean Penn. However, this is an opinion paper and I enjoy expressing my opinion when asked. The film is based on the nonfiction book by Sister Helen Prejean. In the film, a Louisiana nun becomes spiritual advisor to a convict on death row, and tries to get him to accept responsibility for his actio ns. I believe religion and the death

Colgate Marketing Free Essays

Colgate-Palmolive Company  (NYSE:  CL) is an  American  diversified  multinational corporation  focused on the production, distribution and provision of household, health care and personal products, such as  soaps,  detergents, and  oral hygiene  products  . In 1806,  William Colgate, himself a soap and candle maker, opened up a starch, soap, and candle factory on Dutch Street in  New York City  under the name of â€Å"William Colgate amp; Company†. In the 1840s, the firm began selling individual bars in uniform weights. We will write a custom essay sample on Colgate Marketing or any similar topic only for you Order Now In 1857, William Colgate died and the company was reorganized as â€Å"Colgate amp; Company† under the management of  Samuel Colgate, his son. In 1872, Colgate introduced  Cashmere Bouquet, a perfumed soap. In 1873, the firm introduced its first toothpaste, an aromatic toothpaste sold in jars. His company sold the first toothpaste in a tube, Colgate Ribbon Dental Cream, in 1896. By 1908 they initiated mass selling of toothpaste in tubes. Colgate-Palmolive has long been in fierce competition with  Procter amp; Gamble, the world’s largest  soap  and  detergent  maker. P;amp;G introduced its  Tide  laundry detergent  shortly after  World War II, and thousands of consumers turned from Colgate’s soaps to the new product. Colgate lost its number one place in the  toothpaste  market when Pamp;G started putting  fluoride  in its toothpaste. In the beginning of  television, â€Å"Colgate-Palmolive† wished to compete with  Procter amp; Gamble  as a sponsor of  soap operas. Although the company sponsored many shows in part, they were most famous for being the full sponsor of the serial  The Doctors. Year Wise Details * 1873 – Aromatic toothpaste was first introduced. * 1896 – First dental cream was introduced in collapsible tube. * 1928 – Colgate merged with Palmolive Peet Company. * 1937 – Colgate Palmolive India limited was come in existence. 1949 – Colgate toothpaste launched in Indian market by CPIL. Company details * Fabian Garcio is the Chairmen and Roger D. Calmayer is the M. D Company. * It acquired 75% equity in advance oral care product * Registered office is located at Mumbai. * Its total turn over is Rs. 1363 cr. * Its main business is manufacturing and marketing of oral care products toilet soaps, shaving products etc. * Its has captured highest share in the toothpaste brand in India. * Its manufacturing plant is situated at Baddi plant of Himachal Pradesh Colgate toothpaste * Launched in 1949 , Colgate is largest tooth paste in India . Colgate has been ranked as India most trusted brand across all Categories for four consecutive years from 2003 to 2007 by brand equities most trusted brand survey. Colgate was also rated as the no. 1 brand. * Colgate toothpaste has variety of products which includes : * Colgate dental cream * Colgate active salt * Colgate max fresh * Colgate total 12 * Colgate extra clean gum care * Colgate sensitive toothbrush * Colgate 360 toothbrush Total market share of Colgate in different years The leader in the oral-care category is posi tioned to capitalize on underpenetrated market segments through strong brands. A 51% subsidiary of Colgate US, Colgate Palmolive (India) (CPIL) is a market leader in the Indian oralcare industry since decades. The company has products across variants and price points in toothpaste, toothpowder, and toothbrushes, and has leadership in each of these. CPIL’s two brands of toothpastes — Colgate and Cibaca — are targeted at the urban and rural markets, respectively. CPIL’s toothpaste sales volume increased 11% and toothbrush 41% in the September 2008 quarter, expanding its overall market share to 37. 7% in the January-August 2008 period. The company boosted the toothpowder market share to 48. % in the January-August 2008 period. These increases were driven by tight focus on getting closer to consumers everywhere, strengthening partnerships with the dental profession and customers in the trade and fostering innovation in all areas of business. The launch of innovative products such as Colgate Active Salt, Colgate Maxfresh and Colgate 360 ° toothbrush also contributed to the growth of the market share. Penetration of modern oral-care products below 55% is low in India as many people in rural India still clean their teeth with traditional products like twigs of neem tree, salt, ash, and other herbal items. Per capita consumption of toothpaste in India is among the lowest globally. While India’s per capita consumption of toothpaste is 92 grams, even countries like China and Malaysia consume much at 219 grams and 285 grams, respectively. Also, just 7% of the population here brushes twice a day as compared with 61% in China. Increasing awareness on the benefits of oral care and brushing twice daily would work in favour of CPIL. In the current scenario of economic slowdown, there may be a reduction in demand for premium products and higher demand for value-for-money products. CPIL will be at a significant competitive advantage as it has one of the strongest brands in the lower priced toothpaste segment. The company has improved its presence in the value-for-money segment through an increase in market share of Cibaca from 5% in the year ended March 2005 (FY 2005) to 7. 3% in FY 2008. The markets for advanced oral products like mouth wash, dental floss and teeth whitening products are at a nascent stage in India. These products find limited usage with consumer concentration in urban areas. CPIL caters to these products and has an upper hand in the development of this market as they evolve in future. The company has also made attempts to widen its product basket through entry into shower gels and body washes and has been steadily expanding its offerings in the Palmolive Naturals as well as Palmolive Thermal Spa range. To make effective use of capital, address overcapitalisation and reward shareholders, CPIL cut its share capital from Rs 136 crore to Rs 13. 6 crore in the fiscal ended March 2008 (FY 2008). Though the number of shares outstanding and the shareholding structure have remained unchanged, this reduction has substantially improved the return ratios like return on capital employed (RoCE) and return on equity (RoE). RoCE spurted to 129. 95% in FY 2008 from 90. 01% in FY 2007. RoNW improved to 104. 67% from 71. 23%. CPIL aims at margin gains through efficient supply-chain management and bringing down cost of operations. It has expanded its Baddi (tax-efficient zone), Himachal Pradesh, capacity to 66,000 tonnes in FY 2009 from 40,000 tonnes in FY 2007. This plant enjoys excise and income-tax exemption. These benefits will boost margin. With most commodity prices falling, CPIL’s raw material, packing and transport costs will also come down, helping it to increase margin as also expand ad budgets to boost volume growth. Net sales increased 16% to Rs 863. 06 crore in the half year ended September 2008. Operating profit margin declined 96 basis points to 18. 9% and operating profit grew 10% to Rs 162. 95 crore. Total tax outgo fell 11% to Rs 28 crore, which lifted net profit 17% to Rs 135. 40 crore. Company expect CPIL to register EPS of Rs 19. 7 in FY 2009. The share price trades at Rs 405. P/E is 20. 6. Cost of advertisement incurred by colgate toothpaste in different years. Strong rural off take for FMCG products and Colgate’s expanding market shares in oral care suggest that the company could sustain strong topline growth over the next 2-3 years. Colgate’s profit growth may outpace sales growth, as it widens its product mix and lowers tax incidence by shifting more of its production to tax-free zones. At the current market price, the stock trades at about 19 times its expected earnings for 2008-09 and about 16 times expected earnings for 2009-10, at par with FMCG peers. The company’s strong cash coffers, rising dividends and high dividend yield also make the stock a good defensive pick in a volatile market. Colgate Palmolive India, which holds a 49. 2 per cent market share in toothpastes and a 35. 2 per cent share in toothbrushes, is the dominant player in the Indian oral care market. Oral care products have seen strong volume growth over the past year, driven by consumer upgrading (from toothpowder to paste) and strong rural offtake. As the only other FMCG company apart from Hindustan Unilever to have an extensive rural distribution network, Colgate appears well placed to capitalise on strong rural demand for FMCGs, which is being driven by buoyancy in rural incomes and spending power. In the past year, Colgate has been able to expand its oral care market share on the back of new product launches and a strong presence in the economy segment where rival Hindustan Unilever does not have a major presence. Given its dominant market share, Colgate enjoys considerable pricing power to pass on input cost increases to consumers. The company has also made attempts to widen its relatively narrow product basket through an entry into shower gels and body washes and has been steadily expanding its offerings under the â€Å"Palmolive Naturals† as well as â€Å"Palmolive Thermal Spa† range. Shower gel is a high growth segment which offers superior profit margins. Colgate’s strategy of shifting from outsourcing to own manufacture of products and locating new facilities in tax-free zones, has also led to steadily improving profitability. Its operating profit margins have moved up from 17-18 per cent to 22 per cent over the past 3 years. The company closed the nine months ended December 2007 with a 14-per cent growth in sales and a 30-per cent growth in net profit (excluding one-off items), despite significantly higher advertising spends. COMAPANY’S SALES IN LAST 3 YEARS Amounts spend by all toothpaste brands on advertisement (InRs. Crs. ) From the above data we can say that Colgate gives preference to TV media and very small share of advertisement budget is spent on print media Toothpaste penetration Talking about penetration Colgate concentrates more on urban India, so there is scope to expand business and market share in rural India . Cost of advertisement incurred by different toothpaste brands Even when we will compare Colgate with its competitors in terms of amount spent on marketing we can see that we can clearly see that colgate is the one who spends highest amount on advertising i. e. 40 % of entire market spending on advertisement. Competitor who stood second in spending is PEPSODENT . PEPSODENT spends 22% on advertisement capturing 22. 8 %of the total market share. Followed by CLOSEUP whos is third in Product mix Strong Teeth Decay Protection | Colgate Strong | Complete 12 Hr Protection | Colgate Total | Cooling Crystal Freshness | Colgate Max Fresh | Fresher Breath | Colgate Energy Gel | Plaque amp;Removal | Colgate Herbal | Total Oral Care | Colgate Cibacea | Stains Preventing amp; Shiny | Colgate Advanced Whitening | Germ Fighters | Colgate Salt | Fruity Bubble Gam Flavour | Colgate Kids | Price Mix The Regular segment: Volume(64,922 tons) | The Low price point segment Volume(21,641 tons) | Price Range | | Price Range | | 50 gms | Rs 12. 5-24 | 50 gms | Rs. 8-10 | 100 gms | Rs. 25-30 | 100 gms | Rs. 4-20 | 150 gms | Rs. 35-45 | 150 gms | Rs. 25 | Prominent brands: | Prominent brands: | †¢ Colgate †¢ Pepsodent †¢ Close-up †¢ Meswak †¢ Dabur Red | †¢ Colgate Cibaca †¢ Babool †¢ Anchor †¢ Ajanta | Place mix * Colgate palmolive spread all over country. It has 3. 5 million retail outlets and 4235 direct distribution channel. * It has cover 75 % of urban market and 39 % of rural market of its total market share. * Colgate toothpaste are available at all most every retail shops in pune. * The Company is tying up with initiatives like E- Chupal and Disha to further strengthen its distribution network. Shubham Enterprises * Add. 16 no. , New kalebari, Meera complex ground floor pune (411033) Dealer margin : 10 Rs (per carton) Retailer margin Per box 6 – 7 Rs. (Per box ) box 50 gm. – 24 piece box 100 gm. – 12 piece box 200 gm – 6 piece promotion mix * Colgate has use various promotion strategy like discount , offers such as 20% extra on colgate strong , free tooth brush with cibaca toothpaste . * It has adopted various medium of advertisement like TV ads, oral care campaign * It has tied up with IDA * It has given free check up by introducing oral health month. Steps taken: Segmentation * CPIL has segmented market on the basis of product features * 1 Geographic segmentation – * Rural area – Colgate herbal amp;Cibaca toothpaste. * Urban area – Colgate Gel ,Colgate max fresh, Colgate strong etc. Demographic segmentation * A) Age – 2 year amp; above * B) Gender – M/F * C) Income – Rs. 5000 amp; above * D) Family life cycle – Young single, married, with children , old people * E) Education – Both educated on non educated people Psychographic Segmentations * A) Life style – * Sustainer – Colgate Strong Colgate dental Achiever – Colgate energy gel * Experimental – Colgate citrus blast * Health Conscious – Colgate herbal Behavioral Segmentation * A) Value segmentation – Good quality , benefits, value for money * B) User status – Regular user, first time * C) Loyalty – Medium , strongly * D) Uses rate – light amp; Medium Targeting * Company has mainly targeted childrenamp; youth all over the country . Since a child involves it’s whole family so their parents also use it. * For youths they have launched Colgate max fresh amp; Colgate energy Gel for modern amp; adventures generation. Positioning As the â€Å"dental expert† Colgate has identified different oral needs and Offers the customer a toothpaste that full fill their desired needs. * It has established its brand image in customer mind so customer has total faith on it. Conclusion amp; Recommendations * CIPL is doing extremely well in all the areas of its operations and this is the reason for its being the market leader. * It is no. 1 brand of toothpaste in India it has capture more than 39% market share. * The company should focuse on more promotional strategies and Distribution system through effectiv e SCM to beat its competitor . How to cite Colgate Marketing, Papers

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Carper Dimes strong formal diction is appropriate as the author directs a Essen not only to the reader but also to the friend that which he is speaking to. Therefore, a strict tone along with an imperative and informative attitude is expressed by the author. Be wise! Drink free, and in so short a space / Do not protracted hopes of life embrace (Horace). Instructional orders are given to the friend by the author for they are necessities of a proper-lived life. In addition, the language used corresponds with the authors standpoint. Horace also uses other devices such as personification to make a point while supporting the tone.Whilst we are talking, envious time doth slid? (Horace). Horace expresses the advancement of time as sliding and as envious therefore personifying it and giving it human-like characteristics. In addition, Horace continues to instruct his outlook on life to his friend maintaining the tone of the poem. We will write a custom essay sample on This Website Made Me Upload or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page To Virgins, to Make Much of Times diction uses a less formal diction than Carper Diem; however, it shares a similar tone and attitude. As the title suggests, the author is directing his philosophy to virgins. Heroic uses symbolism with the term virgin as it represents those who havent properly oilfield their life. Gather ye rosebuds while ye may And this same flow that smiles today, / To-morrow will be dying. (Heroic). The rosebuds represent the opportunities of life and how virgins waste their time in life. In addition, the flowers cycle of life and death represents the short timeshare of life. Heroic refers to time similarly to the way Horace does in Carper Diem, by personifying it with human-like qualities. Old Time is still a-flying (Heroic). The a. B. A. B rhyme scheme contributes to the euphonium flow of what appears to be a trochaic tetrameter.Carper Diem and To Virgins, to Make Much of Time demonstrate similar ideas of living life well; in addition, both authors used strategic poetic devices that best support their views. A parallel of thoughts and reasoning occur amongst the two poems as they are only separated by centuries in which they were written. Symbolism, tone and other poetic devices created a network that worked to express the theme and produced a nice flow to each poem. Works Cited Heroic, Robert. to Virgins, to Make Much of Time. Print Horace, . Carper Diem. Print.